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About the Book

Every customer is a potential reporter, and every employee is a potential spokesperson. Business has changed more in the past three years than in the prior 30. But it’s not a threat, it’s an opportunity. The NOW Revolution shows you how. This book isn't about how to "do" social media. Instead, it outlines how you can retool your organization to capitalize on real-time business. Learn the seven shifts that make your company faster, smarter, and more social, each explained with case studies, useful tips, and actionable implementation advice.

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Meet The Authors

Amber Naslund’s Twitter Profile Amber Naslund’s LinkedIn Profile Amber Naslund’s Facebook Profile

Amber Naslund is a communication and business strategist and the VP of Social Strategy for Radian6. She’s worked with businesses of all sizes to solve business problems through better communication.

Read Amber’s blog:
Brass Tack Thinking »

Jay Baer’s Twitter Profile Jay Baer’s LinkedIn Profile Jay Baer’s Facebook Profile

Jay Baer is a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Read Jay’s blog:
Convince & Convert »